ACME fast fashion toolkit

Project Overview

What if ACME made fashion? That’s the question that sparked this fast-moving, cartoon-fueled trend toolkit. Drawing on the slapstick spirit of Looney Tunes, we imagined a world of explosive ACME products that were humorous, outrageous, and just plausible enough to wear.
Paired with iconic character art and brought to life in a naive and limited colour-stamped style, each graphic captures the chaos and humour of the ACME brand