Christmas Retail Report 2025

It’s the holiday season, and Christmas is fast approaching, with that in mind we are excited to share our favourite window displays in London!

Christmas Retail Report 2025

These festive windows are guaranteed to spark your Christmas spirit. Join us as we explore the most creative and whimsical displays, bright enough to lift anyone’s spirits, even the grumpiest Grinch!

Liberty

With their 150th anniversary celebration coming to an end this year. Liberty London close out with a showstopping Christmas display.

We see a team of hardworking elves in their workshop, bringing Liberty’s Christmas gifts to life. The scene is chaotic but charming, packed with pulleys, ropes, and busy makers at work.

Selfridges

As you approach Selfridges London, you’re greeted by an 11-metre-tall 3D Disney castle, its star trails wrapping dramatically around the building.

Twelve Oxford Street windows reinterpret classic Disney stories with hand-painted sets, animated details, and musical soundtracks. Our highlights include the Lady and the Tramp restaurant scene, 101 Dalmatians wagging along as they watch their hero Thunderbolt on TV, and a snowy Mary Poppins street filled with charming touches like rocking horses in the windows and even Admiral Boom’s cannon!

Annabelle's

After last year’s whimsical snow globe design. Annabelle’s are back with their famously extravagant, themed Christmas facade.

In 2025, step into a magical Narnia wonderland, where wardrobe doors open to reveal a giant illuminated Aslan, This really needs to be seen to be believed.

Fortnum & Mason

A delightful gang of redcoat mice work frantically to bring a Christmas spectacle to life. With unicorns, disco balls, leaping narwhals, and even a firework display.

Created in the signature Fortnum and Mason style the Mice are in the background pulling the strings whether it be lighting candles, hanging signs, and adding playful touches, making them a delightful detail to spot in every scene.

These were our favourite Christmas window displays from London this year. From magical wardrobes to bustling workshops and whimsical mice, London’s Christmas windows are a true feast for the eyes. Whether you’re a devoted fan of the classics or simply in need of some holiday cheer, even the biggest Grinch couldn’t resist smiling at these enchanting displays.

We hope you enjoyed our round-up of this year’s favorites. Which display did you like best? Be sure to let us know info@beaconcreative.com

Christmas Retail Report 2025